Some Rave Reviews for Powerful Words Character Development

Greetings All…they say a picture says a 1,000 words…I guess a video says a million, right?

We’ve had a bunch of Rave Reviews lately from some of our Super Star Clients!

Here’s a quick clip from Mr. Mark Kline of Kaizen Martial Arts in New Jersey!

Here’s a great clip from Mrs. Sandi Stevens McGee of Can You Say Geronimo Gymnastics in Alabama

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Entire Family of Black Belts Prove Kicking Together Means Sticking Together!

Chris Herrman - Executive Director of Alpha Martial Arts & Character Development - Seattle, WAGreetings All! I’d like to take a moment to share a great story that Platinum Level Member, Chris Herrman of Alpha Martial Arts & Character Development in Seattle, Washington just shared with me…here’s the press release – enjoy!

Please feel free to forward us any exciting milestone’s like this and we’ll be thrilled to publicize them (and brag about you!)

Have a wonderful Weekend!

Jason M. Silverman
Powerful Words Character Development

FOR IMMEDIATE RELEASE

Entire Family of Black Belts in Bryant Prove Kicking Together Means Sticking Together

Seattle, WA June 6, 2008 – For the first time in Bryant history an entire family is earning their black belts tonight.

Dr. Marcio Sotero De Menezes, wife Rosario and their 15-year-old daughter, Gabriela, and their 12-year-old son, Paulo, will celebrate earning their black belts this evening. The Sotero’s, along with 6 other local black belt students, ages 10 and up, will be featured at a ceremony tonight at 7:00pm in the Eckstein Middle School Auditorium (3003 NE 75th Street, 98115).

Program Director and Instructor, Astre Kay, said, “The most rewarding part of my job is seeing the progress and growth in students and the amount of support they get from their families. After working here for 3 years I’ve found that the families that kick together stick together.”

Interspersed between performances by students as young as four years old, our newest black belts will be demonstrating some of the skills that they have developed over the last several years as students at Alpha Martial Arts. Black belt mother and wife Rosario Sotero de Menezes said, “Confidence and positive self-esteem are benefits of martial arts for individuals of all ages. In my experience there is nothing more confidence building than mastering a self-defense technique to the point that you feel you could use it in a confrontation or perfecting a form so that your body flows effortlessly through the movements.”

Chris Herrman, Executive Director and Master Instructor of Alpha Martial Arts, believes earning a black belt is a process of physical and personal growth…far more than most would suspect. “Alpha Martial Arts curriculum and the Powerful Words Character Development system provide our students with the opportunity to learn about, practice and experience first hand, the skills that will help our students to become grateful, helpful, leaders in our community. Our school stresses the importance of developing an Attitude of Gratitude. This is one of the many ways we build black belt leaders from the inside out.” says Herrman.

Chris Herrman is the Executive Director and Master Instructor of Alpha Martial Arts and has helped thousands of kids, teens, and adults to embrace a positive and healthy lifestyle.

For a Lively and Information Packed Interview, Contact Chris Herrman.
Photos and Video Cheerfully Provided.

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Teacher Appreciation Week Success Stories…

Greetings All,

Well, we’re starting to get some amazing feedback from many of our Powerful Words member schools about their Teacher Appreciation Week Events. We’d love to hear and share your stories as well – so please let us know how it went (videos, and pictures are always appreciated!!!)

Success Story #1:

Evon Thornton from East West Martial Arts in Chestertown, MD called me last week to tell me how exciting her teacher Appreciation Week was…She had 26 school teachers attend AND 4 School Principles!!! WOW! This was all done with a relatively small enrollment…it just goes to show that Mrs. Thornton obviously teaches with passion and has some raving fan students that wanted to show their gratitude to their teachers. Well done Evon!

Success Story #2:

Mike Brooks from Zandri’s Martial Arts (a very smart marketer) shared these YouTube videos with us to show how well his teacher appreciation week went…the videos speak for themselves! Well done Mike!

You can (and should) read more at Mike’s Blog by clicking Here and Here

As many of my personal coaching clients know, I am a big fan of using YouTube video to help enhance your school’s google rankings in addition to creating a BUZZ at your school.

I’ll update you soon with more success stories about Teacher Appreciation Week!

best regards,

Jason M. Silverman

Powerful Words Character Development

Investing in Yourself – Success Lesson #1

Greetings All~

I just got off the phone with one of our Platinum Level Powerful Words Clients and I’m grinning from ear to ear because…well…she gets it. “What exactly does she get?” you ask. The conversation though brief, was very telling. She basically told me that she realized she had a “Marketing Weakness” that she needed to fix IMMEDIATELY if not sooner. She wanted to know exactly what I would do if I were her and wanted to fix this problem. My answer was simple, “You need somebody to show you EXACTLY what to do so that you can learn it and do it. It’s time to invest in yourself so you can enjoy the return in the near future!” and that’s actually Success Lesson #1.

Investing in your own Continuing Education

Before we dive into it though, I have to ask you the following questions (and be honest with your answers!):

1.) How do you view education – as an expense or as an investment?

2.) How often do you seek out an expert or a mentor to help you to build your own knowledge or expertise?

3.) What is the COST of not being educated?

The answers to the above questions can be very telling. As many of you know, both Dr. Robyn and I are ALWAYS participating in some form of continuing education to further our knowledge about something. It’s just the way we live – and it’s continually paying us back…in spades!

I personally view education and knowledge as one of the best investments you can make in yourself. I’ve never viewed it as an expense…and I never will. Now, I’m not saying to go out and invest in a course that will keep you from paying your rent this month, please don’t misunderstand me! You need to be able to chart out what you’re going to work on and then go after it. Many of our current Platinum Level clients actually started out as Silver Level Members…they got a taste of knowledge and wanted more…so they upgraded themselves to Gold Level…then they wanted more so they stepped up to Platinum Level. It’s only natural to want the highest level of knowledge you can get your hands on, isn’t it?

Here’s a quick story for you. I was recently at the Glazer / Kennedy Marketing Super Conference in Nashville, TN. If you look at the numbers, you might think I’m crazy. The fee for the seminar was about $2,000, my airfare was an additional $600, my hotel was about $750, and heaven only knows what I spent on food. That’s over $3,300! And ya know what? I easily got that value in information and knowledge within the first 30 minutes of the first workshop. I listened to Dan Kennedy, my marketing mentor share his experience about a mistake he made (that I will now avoid) that cost him close to $50,000. Wow. Talk about a good investment! My numbers tell me that I invested $3,300 to save $50,000 – and that was just in the first 1/2 hour! Another fine investment if I do say so myself 🙂

Dan Kennedy and Jason M. Silverman at the 2008 Marketing SuperConference!

So – when was the last time you invested in YOU? Are you becoming concerned about all the recent fears regarding the economy? I certainly hope you are comfortable with your ability to market effectively, as that’s going to be the difference between the schools that can weather this storm and the schools that go out of business.

Many people know that I recently finished cleaning up the recordings of my Best Year Ever tele-coaching intensive course and am considering making it available to those interested in it. During this course, I personally walked my students through the most effective ways to turn their website into an automatic marketing machine, the 3 step system for jump-starting their new student count, how to avoid underpricing your services, and a whole bunch more. If you’re interested in these recordings as well as the written transcriptions, please send me an e-mail and I’ll get you all of the details.

Investing in Yourself…don’t ignore this lesson. Remember, your business will only improve when YOU improve.

Here’s to Massive Improvement and Massive Success!

Best Regards,

Jason M. Silverman

Executive Director / Marketing Director

POWerful Words Character Development

Nashville Update #2

Greetings from the Glazer Kennedy Marketing Super Conference!  Wow…what a day!

Today’s keynote speaker was none other than Gene Simmons – This man is brilliant.  I can honestly say that I was quite literally in AWE of what he’s accomplished and how much of a REAL, REGULAR GUY he really is.  I wish you could have been here.  It was like getting an MBA in 90 minutes.

Also, as promised, here’s a great opportunity for a few of our fast acting clients – I enjoyed some time with Dean Killingbeck from New Customers Now.  He runs some really cool promotions to help small businesses (like yours) to increase their lead flow and step up your enrollments.

 Dean K

This is Dean Killingbeck and I first thing this morning!
Dean told me he’s taking on a few more clients right now and I thought this would be a no-brainer for many of you…so…if you’d like to speak with him personally, please drop me an e-mail or comment on this post and I’ll forward your information to Dean and he can give you all the details.  You’ve gotta see some of the promotions he does…they’re AWESOME…and actually quite inexpensive!
Alright – it’s time for me to go to bed…we’ve got a LONG DAY tomorrow – lotsa learning!
And don’t forget, if you’re in New England, Dr. Robyn will be appearing once again as Rosie Alvarez in Bye, Bye Birdie in Randolph, MA
Have a Powerful day!
Jason M. Silverman

Checking in from Nashville, TN

Greetings All~

I’m here at the Gaylord Opryland Hotel in Nashville, TN for the Dan Kennedy Marketing SuperConference!  This place is amazing – it’s HUGE…I have to say that it makes the MGM Grand in Las Vegas feel small 🙂

opryland

 This picture was taken INSIDE!  It’s like a mini-city here!

I thought I’d check in and say hello and let you know that I’ll be coming back with some amazing new information for all of our Powerful Words Clients…case in point, I met some people on the plane down here that I believe could help you to continue to grow your schools…more info about that in my next post.  Gotta go to bed – we have an early start tomorrow!

Have a Powerful Day!

Jason M. Silverman

Powerful Words Character Development

Cool Tool to Build Traffic and Google Rankings!

I am always on the hunt for marketing systems that will make my life easier and our business stronger. Over the years I’ve invested a nice chunk of change to test drive a host of different tools and today, I’d like to share one with you that absolutely LOVE!

About 6 months ago while at one of my Master Mind Meetings, one of my friends told me about a service called “SubmitYourArticle.com” He told me that he had been using it to help build traffic to his site as well as increase his online presence in Google. Like most other things I hear, I was pretty skeptical – most things, I’ve learned, are usually NOT what they claim to be. So…I did nothing…except file the information away in the back of my mind.

Now, fast-forward 5 months…Dr. Robyn and I are having a conversation about our plans for growth and one of the points on the agenda is to start using Article Marketing as a tool for Powerful Words as well as some of our other interests. For those of you who don’t yet know about article marketing – it’s pretty straight forward – there are a zillion different “article banks” on the internet that provide Free articles to anybody that want them (folks with websites, newsletters, ezines, etc.).

Now, you might be wondering why giving away articles would help grow a business or an internet presence…well – the beauty of all of the articles you provide is the little resource box at the end. You know…the one that says;

“Dr. Robyn Silverman is a child development specialist, success coach, and parenting expert. Known as “The Character Queen,” she’s the creator of the Powerful Words Character Toolkit, a character-building program for children’s activity centers and families. For more information, or to contact Dr. Robyn, please visit http://www.DrRobynSilverman.com or to take part in her Powerful Parenting Blog, visit http://www.DrRobynsBlog.com

This little box provides links back to your site which generates traffic…and hopefully interested prospects!!!

I started to research all of the different article banks on the internet and my mind started to swim – there are a gazillion of ’em. The time I’d spend submitting to all of them would prohibit me from doing anything else…so…I took a good look at submityourarticle.com and fell in love with it. I won’t bore ya with all of the details about how it works…if ya wanna learn about that – simply click on the link and check it out (I strongly urge anybody that wants more webtraffic, more google rankings, more clients, and more profit to do so IMMEDIATELY!), however, I will share some interesting statistics with you:

sumbityourarticle

We started using the service on March 1st 2008. So far, we’ve submitted 5 articles (you’re permitted to submit 8 per month). These are our results:

The 5 articles have been re-published 90 times. The 5 articles have been viewed (only on the one site we submitted them) 200 times. 64 people have subscribed to Dr. Robyn’s Free Article Feed!

If you want to see the results for yourself – simply go to google and enter “dr robyn silverman” and see how many pages pop up!

How would something like this help you? Well…imagine a parent searching for an activity for their child – they google something like “your town gymnastics” or “your town martial arts” or “your town dance”, etc. Now imagine that when they googled, they saw 10-15 pages of listings of different articles you’ve written…makes you an expert, doesn’t it? Odds are, they’ll click over to your school’s website…hopefully it’s a prospecting site that captures their information, and immediately and automatically starts the marketing process! (wow..this is a whole different post for another day)

In any case, we are firm believers that this service is helpful – make your own decision – I’m sure you’ll find it insightful!

best regards,

Jason M. Silverman

POWerful Words Character Development