Powerful Parenting Blog

Hello everyone!

If you’re a powerful parent, please go to Dr. Robyn’s Blog which is created just for you!

See you there!

Dr. Robyn and Jason Silverman

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A Really Cool Video…Let the motion create emotion!

Greetings All,

I found this awesome youtube clip on Platinum Level Powerful Words Client – Chris Herrman’s Website and thought you’d enjoy it. Isn’t it amazing how a video like this can cause you to experience such distinct emotions? How did you feel while watching it? What kind of video could you post on your site that causes your prospects and students to feel the way you want them to feel…inspired, excited, welcomed, etc.?

Enjoy folks – hope you’re having a great weekend…it’s a thousand degrees here in Boston!

best regards,

Jason M. Silverman

Powerful Words Character Development

Teacher Appreciation Week Success Stories…

Greetings All,

Well, we’re starting to get some amazing feedback from many of our Powerful Words member schools about their Teacher Appreciation Week Events. We’d love to hear and share your stories as well – so please let us know how it went (videos, and pictures are always appreciated!!!)

Success Story #1:

Evon Thornton from East West Martial Arts in Chestertown, MD called me last week to tell me how exciting her teacher Appreciation Week was…She had 26 school teachers attend AND 4 School Principles!!! WOW! This was all done with a relatively small enrollment…it just goes to show that Mrs. Thornton obviously teaches with passion and has some raving fan students that wanted to show their gratitude to their teachers. Well done Evon!

Success Story #2:

Mike Brooks from Zandri’s Martial Arts (a very smart marketer) shared these YouTube videos with us to show how well his teacher appreciation week went…the videos speak for themselves! Well done Mike!

You can (and should) read more at Mike’s Blog by clicking Here and Here

As many of my personal coaching clients know, I am a big fan of using YouTube video to help enhance your school’s google rankings in addition to creating a BUZZ at your school.

I’ll update you soon with more success stories about Teacher Appreciation Week!

best regards,

Jason M. Silverman

Powerful Words Character Development

A Quick Gratitude Post…

Greetings All,

I’d like to share a fabulous e-mail that we received about Gratitude Month and it’s effect on an instructor and school owner…Please forward us your best gratitude story for the month!

best,

Jason M. Silverman

———-

Hi Jason and Dr. Robyn,

I have a story for you! We did not actually celebrate Teacher Appreciation Week this year, but I did mention it to my classes on Monday and Tuesday. I recommended to the kids that this was a great time to show their gratitude to their favorite teachers with more than saying “Thank You.”

On Thursday, I received a small rose plant and a hand-made card (by an almost 5 year-old) that said “Dear Ma’am, Thank you for teaching us.” It was signed by all four members of the family that trains with us. Dad and older brother are advanced students, and mom and little brother are beginners. After the beginner class (while Dad and Big Bro were training) I noticed Mom and Little Bro working on an art project while they waited for the other two. Mom was telling the little guy how to spell “Dear Mr. Pete.” Then I heard her say “well… what do you like to do with him?” When I walked over on a break, he had written on another home-made card “Dear Mr. Pete. Thank you for playing with me.”

Thank you so much. I know what it meant to me to receive that hand-made card, and it’s so amazing that because of our program, at least two other teachers got the same smile. It never ceases to amaze me how much *I* learn from the Word of the Month program.

Cheers!

Kristin C. Quintana
Owner, Chief Instructor
Kuk Sool Won(tm) of Menlo Park

Bullying Video Game for Kids: Violence and Media

A portion of this article was posted on Dr. Robyn’s Powerful Parenting Blog as a service to Powerful Words Member Schools.

After writing about the prevalence of bullying in our schools yesterday and alluding to the violence in video games, I wanted to bring something to your attention. Here is an example of an enhanced, newly re-released addition of the “Bully” video game that came out last month. It focuses on bullying and violence in schools.

The One Side of the Argument

In the game, the main character, age 15, uses violence to deal with bullies in school. He is described by the makers as “Jimmy Hopkins, a teenager who’s been expelled from every school he’s ever attended.” The player gets points when Jimmy kisses girls, plays pranks on teachers and beats up his enemies. Believe me, I wish I was kidding.

Especially after several examples of YouTube videos showing bullying, a video game promoting violence in school is disturbing. While no guns are used or blood shed (thank goodness), it certainly isn’t a calm day at Bullworth academy.

This is the kind of media that makes parents believe that martial arts is bad for children– the main character in this game learns some of his moves in wrestling class. Those of you who teach grappling, wrestling and judo know that the aim is NOT to teach children and teens to fight.

The game has been suspended in Brazil and has received a lot of negative publicity in the US, Australia, and the UK.

While some gamers actually say that bullying is not glorified in “Bully,” what they are neglecting to acknowledge is that the game adds to the number of acts of violence that a child sees and virtually “experiences” during a typical day.

As we know from extensive research, the average person has viewed around 200,000 acts of violence by the time he reaches 18 years of age. In addition, research has shown that repeated exposure to violence in media can indeed make children and teens more violent and aggressive. It does have an effect on their brains, perhaps temporarily, and what may be the effects over time?

Children’s viewing of violent TV shows, their identification with aggressive same-sex TV characters, and their perceptions that TV violence is realistic are all linked to later aggression as young adults, for both males and females…Results show that men who were high TV-violence viewers as children were significantly more likely to have pushed, grabbed or shoved their spouses, to have responded to an insult by shoving a person, to have been convicted of a crime and to have committed a moving traffic violation. Such men, for example, had been convicted of crimes at over three times the rate of other men.

–Huesmann et al, University of Michigan

The Other Side of the Argument

With every point of view, there’s an opposite one. This topic certainly seems to ruffle some feathers.

The makers are quick to underscore the positive side of “Bully.” Namely, actions do have consequences. If you stay out past curfew, the screen will blur and you’ll become sleepy. Then you’ll pass out. If you skip a class, a group of adults will voice their disapproval. And the incentive for attending the twice a day classes? Your character may get an enhanced ability to flirt with girls or a great recipe to make stink bombs and other prank devices.

Oh, good.

Interestingly, the makers didn’t make a feature that allows the students to post their beatings up on YouTube.

Seriously though, old friends, Dr. Larry Kutner and Dr. Cheryl Olson of the Harvard Medical School Center for Mental Health and Media (and authors of Grand Theft Childhood), performed extensive research that actually supported the playing of video games like “Bully.” They found that that after several years of study that (1) the claims that violent games= violent children was unsupported; (2) Only kids who played over 15 hours of violent video games may be affected; (3) Kids who didn’t play video games at all might be at risk of having low social competency; (4) Kids who play video games have the ability to test new skills and make mistakes and correct them in a fantasy world. Check out this interview with them. (Thank you to Amy of Shaping Youth for the great link).

The big concern that playing violent video games will turn your child violent…there is absolutely no evidence of that…if you look at the violent crimes of teenagers over the last several years its gone down and down significantly and if you look at video game playing, it;s gone up and up significantly.

— Dr. Lawrence Kutner

Reaction

I have to admit, even after reading the research, I’m still unsettled about this– intuitively, I’m just not into the idea of children and teens playing violent games. How does it serve? It seems so counterintuitive that I just can’t endorse it. I mean, what ever happened to Monopoly and Operation? It sounds to me like we still have more research to do. And is it OK that kids who play video games for over 15 hours per week are, in fact, negatively affected? I don’t think so. What do you think?

My verdict?

Perhaps we should send next month’s Powerful Words curriculum to Bullworth academy? It looks like they need a little help in the area of compassion. I certainly stand behind that intervention.

Here’s to you,

Investing in Yourself – Success Lesson #1

Greetings All~

I just got off the phone with one of our Platinum Level Powerful Words Clients and I’m grinning from ear to ear because…well…she gets it. “What exactly does she get?” you ask. The conversation though brief, was very telling. She basically told me that she realized she had a “Marketing Weakness” that she needed to fix IMMEDIATELY if not sooner. She wanted to know exactly what I would do if I were her and wanted to fix this problem. My answer was simple, “You need somebody to show you EXACTLY what to do so that you can learn it and do it. It’s time to invest in yourself so you can enjoy the return in the near future!” and that’s actually Success Lesson #1.

Investing in your own Continuing Education

Before we dive into it though, I have to ask you the following questions (and be honest with your answers!):

1.) How do you view education – as an expense or as an investment?

2.) How often do you seek out an expert or a mentor to help you to build your own knowledge or expertise?

3.) What is the COST of not being educated?

The answers to the above questions can be very telling. As many of you know, both Dr. Robyn and I are ALWAYS participating in some form of continuing education to further our knowledge about something. It’s just the way we live – and it’s continually paying us back…in spades!

I personally view education and knowledge as one of the best investments you can make in yourself. I’ve never viewed it as an expense…and I never will. Now, I’m not saying to go out and invest in a course that will keep you from paying your rent this month, please don’t misunderstand me! You need to be able to chart out what you’re going to work on and then go after it. Many of our current Platinum Level clients actually started out as Silver Level Members…they got a taste of knowledge and wanted more…so they upgraded themselves to Gold Level…then they wanted more so they stepped up to Platinum Level. It’s only natural to want the highest level of knowledge you can get your hands on, isn’t it?

Here’s a quick story for you. I was recently at the Glazer / Kennedy Marketing Super Conference in Nashville, TN. If you look at the numbers, you might think I’m crazy. The fee for the seminar was about $2,000, my airfare was an additional $600, my hotel was about $750, and heaven only knows what I spent on food. That’s over $3,300! And ya know what? I easily got that value in information and knowledge within the first 30 minutes of the first workshop. I listened to Dan Kennedy, my marketing mentor share his experience about a mistake he made (that I will now avoid) that cost him close to $50,000. Wow. Talk about a good investment! My numbers tell me that I invested $3,300 to save $50,000 – and that was just in the first 1/2 hour! Another fine investment if I do say so myself 🙂

Dan Kennedy and Jason M. Silverman at the 2008 Marketing SuperConference!

So – when was the last time you invested in YOU? Are you becoming concerned about all the recent fears regarding the economy? I certainly hope you are comfortable with your ability to market effectively, as that’s going to be the difference between the schools that can weather this storm and the schools that go out of business.

Many people know that I recently finished cleaning up the recordings of my Best Year Ever tele-coaching intensive course and am considering making it available to those interested in it. During this course, I personally walked my students through the most effective ways to turn their website into an automatic marketing machine, the 3 step system for jump-starting their new student count, how to avoid underpricing your services, and a whole bunch more. If you’re interested in these recordings as well as the written transcriptions, please send me an e-mail and I’ll get you all of the details.

Investing in Yourself…don’t ignore this lesson. Remember, your business will only improve when YOU improve.

Here’s to Massive Improvement and Massive Success!

Best Regards,

Jason M. Silverman

Executive Director / Marketing Director

POWerful Words Character Development

Nashville Update #2

Greetings from the Glazer Kennedy Marketing Super Conference!  Wow…what a day!

Today’s keynote speaker was none other than Gene Simmons – This man is brilliant.  I can honestly say that I was quite literally in AWE of what he’s accomplished and how much of a REAL, REGULAR GUY he really is.  I wish you could have been here.  It was like getting an MBA in 90 minutes.

Also, as promised, here’s a great opportunity for a few of our fast acting clients – I enjoyed some time with Dean Killingbeck from New Customers Now.  He runs some really cool promotions to help small businesses (like yours) to increase their lead flow and step up your enrollments.

 Dean K

This is Dean Killingbeck and I first thing this morning!
Dean told me he’s taking on a few more clients right now and I thought this would be a no-brainer for many of you…so…if you’d like to speak with him personally, please drop me an e-mail or comment on this post and I’ll forward your information to Dean and he can give you all the details.  You’ve gotta see some of the promotions he does…they’re AWESOME…and actually quite inexpensive!
Alright – it’s time for me to go to bed…we’ve got a LONG DAY tomorrow – lotsa learning!
And don’t forget, if you’re in New England, Dr. Robyn will be appearing once again as Rosie Alvarez in Bye, Bye Birdie in Randolph, MA
Have a Powerful day!
Jason M. Silverman