Incorporating Previously Inactive Adults into our Classes**

**A version of this article will be published on a Powerful Words blog for parents at your schools. Stay tuned for more details.
My way of looking at adult exercise and adult physical potential has been completely turned around over the last 2 years. That’s because of Grace. She’s amazing. You will probably [...]

Sometimes, ya gotta have help!

Happy Wednesday!
When running your school, and doing everything that needs to be done…Have you ever worn so many hats that some of them started to fall off?
Last night, I was struggling to finalize the February 2008 POWerful Words Newsletter for all of our Martial Arts, Gymnastics, Dance, Cheer, and Swim schools when I hit the [...]

Extreme Home Makeover: Powerful TV

I don’t like to watch too much TV. People who know me know that I can’t stomach when bad things happen to good people. That takes out half the shows. I also can’t stand when good things happen to bad people. That takes care of the rest. But one show that [...]

Offering More than just the physical helps to Enroll More Students!

Happy Sunday All~
We woke up to a “winter wonderland” here in Massachusetts this morning!  As much as I don’t enjoy having to shovel the white stuff – I really love how beautiful it is to gaze out our window (with a warm cup of hot chocolate) and look as our neighborhood is blanketed in snow.
We [...]

Marketing with a “theme” for School Growth

Greetings All~
Did ya ever notice that it’s always easier to match your marketing up with some form of holiday or celebration?  I like to think of this as adding a “theme” to your marketing structure.
So…as is our goal with this blog, here are some of the many holidays/themes you can base your marketing around for [...]

The King of the UpSell…(my trip to Men’s Wearhouse)

Greetings Folks – so I’ve got an interesting story for you today. My good friend Rob’s wedding is tomorrow (congrats Rob!) and I realized that it’s been quite a while since I’ve worn a suit (working at home will do that to you!). After examining everything in my closet, I knew that I [...]

Powerful Words Schools in the News…

Hello All~
I’m proud to say that 2 of our POWerful Words Character Development clients were successfully published in their local newspapers (using the press releases we provided to them!)  We’re psyched that they are getting the “ink” that they deserve.
Here are the links:
Click Here to see a story featuring Tom Scott’s Martial Arts school in [...]

Is Cola Really Bad for Your Health?

Hi everyone!
Hope you’re all having a great “health” month! I hear that many of you are implementing the Health “buddy week” this week! Can’t wait to hear about it!
Jason’s been doing all the posting lately since I’ve been so busy writing—but I came across some information that I thought you’d be interested in [...]

Building Your School Automatically – Growth for Schools, Studios and Gyms

During one of my marketing tele-coaching calls yesterday, one of my clients asked me the question, “Jason, if you could do JUST ONE THING to help grow your school without investing a lot of time, effort or money, what would it be?”
That’s an easy one – you’ve gotta put your lead generation onto autopilot. [...]

Congrats to Dr. Robyn Silverman of POWerful Words Character Development

Dr. Robyn has just recently found out that she will be performing as Rosie in the upcoming Musical Theater production of Bye, Bye Birdie in Randolph, Massachusetts at the end of March / beginning of April of this year.
Not sure how many of you actually know that our very own Dr. Robyn is a classically [...]